Through the use of a proven client-focused design process and consistent Operational Guidelines, we have created the Ultimate Sensorial Environment. Spa Chakra's consulting group offers a wide range of technical services, including feasibility analysis, architectural design and construction management, concept development and execution, recruiting, human resources, vendor selection for equipment and cosmetics, and five-star training.

Spa Chakra's Range of Technical Services:

• Planning & Concept Development
• Site Selection & Project Types
• Design Brief
• Construction & Technical Specifications (construction documentation review & analysis)
• Equipment Selection & Procurement
• Business Model Creation
• Operational Guidelines
• Menu Design
• Human Resources & Staff Development
• Recruitment
• Sales & Marketing
• Launch Support
• Information Technology
• Hardware/Support

Planning & Concept Development

In order to continue to compete on the world stage, spas must be more than aesthetically pleasing and functionally organized. They must be "transformational" to the clients they serve. Transformational is the word used to express the transition of leaving a stressful environment, even if temporarily, and being exposed to healing and rejuvenation. In effect, this Transformational Healing™ process describes a "break" from the mundane or the hectic toward a more peaceful and alternative space.

The Spa Chakra team assists in creating this transforming environment through the use of a proven, research-based, client-focused design process.

Site Selection & Project Types

Spa Chakra assists with selection of the appropriate site. Our technical team is equipped to facilitate three key project scopes:

• Green Field: A new spa on a new site
• New Spa/Existing Building: New fit-out within an existing building envelope
• Spa Refurbishment: The refurbishment of an existing spa

Design Brief

• Spa Facilities and Service Brief
• Soundproofing requirements
• HVAC requirements
• Sound System requirements
• Lighting requirements
• Plumbing and Mechanical requirements
• Equipment and Electrical requirements

Construction & Technical Specifications

Spa Chakra can nominate specialists to manage the Tender Process, Construction Documentation, and Project Management to oversee local experts.

Equipment Selection & Procurement

Spa Chakra provides detailed specifications for all equipment. If a tender process is desired, our team will recommend and brief distributors and assist in obtaining competitive bids. Our clients are also eligible for special partner discounts on internationally renowned Bouvier hydrotherapy equipment and Earthlite massage beds.

Business Model Creation

To assist our clients in carefully analyzing the economics of their project and appropriately evaluating the commitment of capital, our team can provide complete business models, including:

• Profit and Loss Statements (five-year term)
• Cash Flow Statements
• Balance Sheets
• Return on Investment Analysis

Operational Guidelines

Each spa development project will be certified under a strict set of Operational Guidelines covering all facets of protocol including Sales & Marketing, Staff Management and Selection, Treatment Protocol, Facilities Organization, Guest Experience, and Reservations. These guidelines are based on a proven Yield Management model that maximizes the success factors for a project.

Menu Design

To ensure that local customs and market tastes are considered and optimum guest acceptance is achieved, Spa Chakra closely collaborates with the hotel and spa management to create an appropriate therapeutic menu. Our specialties comprehensively cover all areas of today's Modern Spa, including health, lifestyle management, and skincare therapies.

Human Resources & Staff Development

Our exceptional credentials in the area of Human Resources bring dozens of years of success working with teams in every region of the world. The Spa Chakra HR System revolves around a highly effective competency-based system. This system permeates all HR processes including recruiting, employee review, compensation, and employee relations. It is linked to the Moments of Truth Guest Experience program in order to ensure that Spa Chakra employees clearly understand their role in the delivery of service.

Recruitment

The Spa Chakra HR System is linked with the Recruiting Module assuring the right staff are attracted to and hired by the client spa. Our on-site launch team assists with all start-up recruitment activities including advertising, headhunting, working with trade schools, PR, etc. In addition, they play key roles in interviewing, hiring, and supporting the local Spa Director with Interviewer Training and Compensation Plan Design.

Sales & Marketing

Spa Chakra can provide a comprehensive set of Collateral Guidelines, Sales & Marketing Programs, and Launch and PR Plans ready to modify to any given market.

• Multi-site Promotional Linking
• Customer Loyalty Programs
• Gift Certificate and Seasonal Marketing Opportunities
• Inter-hotel Departmental Marketing Opportunities: Conferencing, Reservations, Food & Beverage, etc.
• Package and Promotional Collateral Creation

Launch Support

Our on-site team is readily available to ensure all pre- and post-launch strategies are executed, and that initial operations run smoothly:

• Treatment Protocols
• Yield Management
• Customer Service and Guest Experience
• Reservations
• Retail Sales
• Recruiting
• Marketing and Public Relations

Information Technology

Point of Sale and Customer Relationship Management systems are critical to a successful spa operation. Our team is highly skilled in all areas of Information Technology including scheduling, database, workgroup applications, e-mail, and Internet. There are many existing systems—assistance in the procurement of the most appropriate software is readily available to ensure that software choices provide the following functionality:

• Inventory Tracking: Bar coding, par-level tracking, and automatic calculation of inventory cost
• Cash Register and POS: Ability to track tax and sales separately
• Commission and Incentive Tracking for Staff
• Timecard Functionality
• Gift Certificate Sales and Tracking
• Loyalty and Reward Program Functionality
• Guest History or Customer Relationship Management Modules

Hardware/Support

Hardware specifications and costing are readily available:

• Network (cabling, hubs, routers)
• Bar-code readers
• Cash drawers
• Workstations
• Server
• Back-up
• Printers and other hardware devices